This post is for anyone who just signed up for Twitter and thought, “OK, now what?” It’s for the businesses and individuals curious about how to get started on Twitter and have fun with it. This isn’t about ROI, it isn’t about analytics, and it isn’t about strategy. It’s about what I like to create [...]
Facebook is like a smartphone. Some people jump right in and start using it, slowly figuring out the necessary functions like making calls, sending texts, and saving contacts. Other people go right to the manual and read it from cover to cover to make sure they’re not missing anything. Wait a sec, that simile doesn’t [...]
Let’s get right to the point: you are not in a mainstream industry. What you sell is very specific or not very exciting to talk about or reminds people of places they don’t want to be. What you do is not the center of attention at a party and you have to explain your service [...]
A recent San Diego Refresh meeting found me in a room full of fellow geeks learning about microdata and the semantic web. What I thought was going to be a new look at SEO turned out to be a very in-depth look at where the web might be heading. The session was led by Barbara [...]
I am not ashamed to admit that I consult yelp.com for everything ranging from places to get good gelato to dentists to help me when I’ve found too many good gelato joints. I also use Google Local to find other service providers and to compile my own reviews. On top of that, I can’t buy [...]
I think I’ve found my calling: exchanging ideas and talking them through. What’s that pay nowadays? I always like sharing my interactions with people here on my blog. Partly because it adds a really human side to my business and shows prospective clients that I’m more than just an email address. The main reason, though, [...]
