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» Posts about ‘Planning & Process’

Working with a web designer: help us help you

I’m a very retrospective person, particularly when it comes to how I do business. I’m always looking back at projects, looking for what I could have done better and making changes to my planning process along the way. During this retrospection, I find myself coming back to the design process far, far more often than [...]

5 Reasons You Should Fire Your SEO “Professional”

Every industry has it’s scumbags, scammers, and liars. Every industry also has a cabal of providers who stay in the dark, keep doing the same old thing, and never look to improve their craft. For a customer, the outcome is the same: money paid but no return. Much like the weight-loss industry, the web service [...]

Choosing Keyword Phrases for Your Site Content

If you’re someone who owns or operates a website and you’re reading this, I’m going to go out on a limb and say that you’ve never done proper search engine keyword research in your life. In fact, I bet you’ve never even given a second thought to what words people use in search engines, let [...]

Stoic Technology: Learning to Love Adversity

This is a life lesson learned through technology. I’ll try to keep it on topic but I can’t promise that you’re not going to be able to apply the information in this post outside of your technological life. I should mention, this post was inspired by a great piece (guest posted) piece over at Tim [...]

3 Questions to Answer Before Building Anything Online

I am obsessed with ideas. Ideas by themselves are both incredibly important and totally-overrated. As such, they are completely misunderstood. Simple ideas can transform world but the mean value for an idea approaches zero. I’m in a position where I get to hear a lot of ideas from passionate people wanting to do something incredible. [...]

5 Reasons Why I Won’t Build That For You (it’s not just because I said so)

Turning down projects (or redirecting ones that are on the wrong track) is the only path toward some semblance of sanity in this business. For some people, the internet is magic and I’m a wizard here to cast spells and make magical things happen (you could also see me as a genie making wishes come [...]

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